A couple years after Deep Focus parent company Engine Group sold to private-equity firm Lake Capital, the New York-based shop is scaling its offering and spearheading growth for the network. Deep Focus merged Trailer Park Digital and Goodness Mfg. to form Deep Focus L.A., and grew that team significantly thanks to new-business wins like Johnson & Johnson’s Neutrogena. London sibling Jam also took on the Deep Focus brand. Headcount more than doubled to about 500 people globally, and revenue was up 12%. The shop also identified an opportunity to expand by launching a branded content and entertainment offering complete with new media partnerships.
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